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Item Information   Holdings       More by this author     Reichheld, Frederick F.     Subjects     Customer relations.     Consumer satisfaction.     Customer loyalty.     Employee motivation.     Employee loyalty.     Leadership.     Success in business.     Browse Catalog     by author:      Reichheld, Frederick F.       by title:      The ultimate questio...         MARC Display

The ultimate question : driving good profits and true growth / Fred Reichheld. by Reichheld, Frederick F. Boston, Mass. : Harvard Business School Press, c2006. Subjects Customer relations.   Consumer satisfaction.   Customer loyalty.   Employee motivation.   Employee loyalty.   Leadership.   Success in business. Electronic Resource http://www.loc.gov/catdir/toc/ecip0518/2005025733.html Description:  xi, 211 p. : ill. ; 25 cm. Contents:  Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.   Copy/Holding information Location Collection Call No. Status   Brockton Law Library General materials HF5415.5 .R439 2006 Checked In Request Copy Add Copy to MyList

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