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  • Cox, Trey.
     
     Subjects
     
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  • Trial practice -- United States.
     
  •  
  • Jury -- United States.
     
  •  
  • Jurors -- United States.
     
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  •  Winning the jury's a...
     
     
     
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    Winning the jury's attention : presenting evidence from voir dire to closing / by Trey Cox.
    by Cox, Trey.
    Chicago, Ill. : American Bar Association, Section of Litigation, c2011.
    Subjects
  • Trial practice -- United States.
  •  
  • Jury -- United States.
  •  
  • Jurors -- United States.
  • Description: 
    x, 191 p. ; 23 cm.
    Edition: 
    1st ed.
    Contents: 
    Meet the "modern juror" -- Taking the voodoo out of voir dire -- The science of the brain as it relates to trial presentations -- A closer look at the seven principles -- The personal credibility principle : demonstrate competence, integrity, and efficiency to gain credibility -- What trial lawyers learn from actors -- Maintaining credibility through cross-examination -- The signaling principle : what's next and are we there yet? -- The segmentation principle : people learn better when information is presented in bite-sized segments -- The multimedia principle : people learn better from words and pictures than from words alone -- The coherence principle : people learn better when extraneous material is excluded -- Stickiness principle : how to make an idea stick -- The jolt principle : periodically jolt your jury so they do not bolt -- Arming your jurors for the "final argument".
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    LocationCollectionCall No.StatusDue Date 
    Franklin Law Library (Greenfield)U.S. LawKF8972 .C69 2011Checked In Request Copy
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    Hampden Law Library (Springfield)U.S. LawKF8915 .C69 2011Checked In Request Copy
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    Hampshire Law Library (Northampton)U.S. LawKF8915 .C69 2011Checked In Request Copy
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    Lawrence Law LibraryU.S. LawKF8972.C69 2011Checked out04/09/2024Request Copy
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    Lowell Law LibraryU.S. LawKF8915.C69 2011Checked In Request Copy
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    Worcester Law LibraryU.S. LawKF8915.C69 2011Checked In Request Copy
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